Archive for October, 2009

The Importance of Good Design

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Your website is the hub of your online business; it is the virtual representation of your company whether your company exists physically or not. When you are doing business online, people cannot see you physically like how they could if they were dealing with an offline company. Hence, people do judge you by your covers. This is where a good design comes in.

Imagine if you are running an offline company. Would you allow your salespersons to be dressed in shabby or casual clothes when they are dealing with your customers? By making your staff wear professionally, you are telling your customers that you do care about quality. This works simply because first impressions matter.

Similarly, the same case is with your website. If your website is put together shabbily and looks like a 5 minute “quick fix”, you are literally shouting to your visitors that you are not professional and you do not care for quality.

On the opposite, if you have a totally professional looking website layout, you are giving your visitors the perception that you have given meticulous attention to every detail and you care about professionalism. You are organised, focused and you really mean business.

On the other hand, you should also have anything related to your company well designed. From business cards to letterheads to promotional brochures, every little bit matters. This is because as you grow your business, these items become the face of your business. Once again, think of the “salesperson dressed shabbily” anology, and you will get my point.

Internet marketers know that Search Engine Optimization (SEO) is very important, and determines whether you succeed in making money online or not.

SEO helps to make your web site to rank high on search engine result pages, such that you get large volumes of traffic directed to your website by the search engines. The process of SEO involves choosing the best keywords for your website content.

Here are the key ways through which you can optimize your website for search engines.

  1. Know all your key words and phrases and use them on your web content. This will make sure that when people are looking for keywords that relate to your niche and type these keywords on search engines, your web site come up and rank high. If your website can be found on search engines, it means that you will get a lot of traffic directed to your website.
  2. When designing and building your website, make sure that your keywords are in your web page headings and sub-headings.
  3. Have high quality, unique and fresh content on your website. Duplicate content can result in your website being penalized by search engines. Having fresh content means that your website will get indexed by search engines and more people will visit your website because you have useful content on your website.
  4. Submit your website to website directories. This means that your website will be visible from search engines and people will easily find it.
  5. Create links with other related websites. If your web site is linked to other websites, the popularity of your website increases. Create one way links by submitting articles and participating in relevant forums and make sure that you include your website URL. Exchange links with other related websites.
  6. Have a blog and blog regularly using the keywords for your niche. This will increase the ranking of your blog and website since search engines will visit your blog regularly if you add fresh content on a regular basis.

These steps can help to increase your website ranking on major search engines, Follow them and see high volumes of traffic directed to your website.

Attract the Universe and Achieve Your Goals

The Universal Law of Attraction can be a very effective tool in making you achieve your goals and practically everything else you want to have in this lifetime. You will realize that desire should always start from within, and the world will just obey your thoughts, actions and ideas. Here are some guidelines on how to get your objectives just the way you want.

Ask the Universe

According to the Universal Law of Attraction, ask the universe and it shall give to you. However, to achieve your goals, you have to truly have an idea about what kind of thing or event you want to happen in your life. There are plenty of items that you can ask from the world. The most common are superficial things such as money, a new car, a new house, etc. More meaningful items include better relationships with your family or wife, happiness in your job and life, etc. All of these can be given to you at the time you want and in the extent you need.

The Way You Ask

The way you ask the universe will also matter. Keep in mind that the universe will immediately hear and respond in the manner you believe in. Your first thought might go, ‘I want a brand new Ferrari.’ The world will then respond, ‘Your wish is my command.’ However, other thoughts can still enter such as, ‘But it may still be when I’m in my 40′s.’ or ‘But it will happen when I get the promotion.’ or even ‘It can’t happen.’ The world will just say yes to everything you inject in your thoughts.

The time, extent, severity and other details of your wish will be determined by your mind alone. If you have any doubt or disbelief about the power of the universe to provide, then it will truly give to you accordingly. Make sure you clean your thoughts thoroughly so that you set your goals straight and allow the universe to perform the best way.

Your Actions

Once you have set your goals and asked from the universe, your mind, thoughts and body will start acting automatically to lead towards the goals and objectives. You will subconsciously accomplish small tasks and open up a wide array of opportunities that are meant to direct you to the ultimate mark. Renew your goals each morning as you wake up and your body will just function immediately towards these.

Work both consciously and subconsciously. Remember that it also requires effort and discipline on your part to receive the best things in life. Do not expect everything to just fall into place. If you want to land that promotion, then you should start going to work early, volunteer for projects and show that you are prepared for bigger responsibilities.

Staying Positive

The Universal Law of Attraction helps you achieve your goals, as long as you remain positive. Always believe that the universe is capable of providing immediately. Anything can actually happen, in the time you have set. Always be optimistic in the face of adversary. It is not impossible that you will encounter a few problems along the way, but what’s more important is how you relate to the situation in a positive light. Be conscious about what’s happening and act to alleviate the effects.

The Ebook Has Grown Up!

There was a time when downloading an ebook was the luxury of only the tech savvy or geek weirdo.

But now, it has become so easy to use that it is the preferred way to purchase books and information by millions of Americans.  The ebook is now a household term and it is here to stay.

compAmong the many benefits to consumers for buying eBooks is the almost instantaneous acquisition of in depth facts, on any subject, moments after an initial search on the Internet.

This means no more waiting for the next day to head to the books store, or day’s spent looking for the UPS man or Mail person to come and deliver a book. Consumers love getting their answers right away instead of waiting long after the initial flame interest has smoldered and died.

Another key factor in growing online ebook sales is the clear ecological benefits gained when a book is delivered electronically rather than by traditional means.

A traditional book as we know is printed on paper.

We all know that paper starts out as a tree growing in a forest hopefully not on a hillside outside your living room’s window and then transported miles over road by smoky diesel trucks to a paper mill which then will then use toxics chemicals to bleach the wood pulp white and then later add more toxic polymers to the pulp slurry, to reconstitute it into sheets of paper.

These first steps of simply making the paper, for printing books not only consumes incredible amounts of fossil fuels to provide energy initially,  but also are responsible for sustaining eco damage that is incurred through the way of taxing the local municipal water filtration plants surrounding the mills.

Ultimately almost all paper mills will leave residual contamination in the watershed surrounding the its plant generations after it has left town and it’s jobs have moved on.

Even today’s supposedly “eco friendly” soy based inks while not immediately threatening to the end user, as some of the lead based inks of the past did also exacerbates the eco system.

By relying so heavily on the new bio engineered soybean mono culture factory farms for ink we are encouraging the creation of freak crops suitable only  for growing in soil so poisoned, it has become all but sterol to any crop other than the ever more genetically modified strains used.

Negative reasons for buy traditional books aside the most important reason eBooks are threatening to upset the status quo is the sheer speed in which information can be made available to the end consumer.

In a world that changes at the speed of light, information which would become obsolete if published through traditional channels (think printing schedules at big publishing companies and distribution line lag times) can be offered to the public moments after editing in formats perfect for reading via the customers laptop or phone!

Yes indeed, the publishing worlds “baby” the ebook has certainly grown up and is going head to head with its traditional older brothers

7 Effective Ways To Boost Traffic To Your Website

For any online business to succeed, it is important to have traffic on that website. Without traffic, a website will not make any sales and the online home business will fail. It is therefore important that you know how to drive traffic to your website.

You can drive traffic to your website on any budget, and these 7 steps outline all the essential ways through which you can drive traffic to your website.

  1. Provide fresh, unique and useful content on your website. People go online to look for information and also buy what they need. It is therefore important for you to have high quality and unique content on your website so that visitors to your website will spend more time on your website, bookmark your website and also buy from you. In addition, if you have lots of useful information on your website, you will be considered as an expert in your niche, and you will therefore easily get customers.
  2. Optimize your website for search engines. In order for your site to be found on the search engines when people are looking for information, make sure that your niche keywords and phrases are in your headlines and in the rest of the content on your website. This means that your website will show up and will rank high when people look for those keywords on your website, and this will drive more traffic to your website.
  3. Drive traffic to your website using PPC (Pay per Click) advertising. If you have the money to pay for the advertising, you can run an advert with Google Adwords or Yahoo Overture to drive traffic to your website.
  4. Write and submit articles. This is a very powerful tool for driving traffic to your website. In all your articles, make sure you have a resources box or author’s biography which will your website’s URL. After reading your article, people will want to visit your website, so the more articles you write the more traffic you will drive to your website.
  5. Participate in targeted forums. This is one of the most effective ways of driving traffic to your website. Make useful posts in the forums that are related to your niche, and have your website link in your signature.
  6. Use viral marketing to drive traffic to your website. Write free e-books or short reports with a link to your website. Have a link to your website on your blog and on any press release that you write. These will drive traffic to your website.
  7. Use video marketing to drive traffic to your website. You can create a video about your product or service that you offer on your website and post that on YouTube. Add your website link on that video, and this will make sure that people who view your video will also visit your website.

By following the seven tips outline above, you can drive a lot of traffic to your website, boost your sales and grow your online business profits.

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Top 25 Blogs

1 – Seth’s Blog
2 – Creating Passionate Users
3 – Gaping Void
4 – Duct Tape Marketing
5 – Marketing Shift
6 – Daily Fix
7 – Converstations
8 – New School of Network Marketing
9 – The Viral Garden
10 – Coolzor
outinspire 11 – Influential Interactive Marketing
12 – Drew’s Marketing Minute
13 – Logic + Emotion
14 – What’s Next
15 – Church of the Customer
16 – Jaffe Juice
17 – Brand Autopsy
18 – Diva Marketing
19 – Marketing Nirvana
20 – Marketing Headhunter
21 – Spare Change
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23 – Experience Curve
24 – Hee-Haw Marketing
25 – Beyond Madison Avenue

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Blogging to the Bank 3.0 – Honest Review

Blogging has been around for a few years now. Most people use blogs to record their thoughts and lives, while the select few use them as a free way to make a fortune.

One guy who uses this to his advantage is Rob Benwell. In 2006 he dished the dirt on the tips and tricks to making a fortune using blogging. But as time passes the old systems become obsolete and new techniques are required. This is where his brand new, fresh off the press Blogging to the Bank 3.0 system comes into play.

For those who know who Rob Benwell is like me, you’ve probably made a killing using blogs.

For those who don’t, he’s the story:

Back in 2005 he was struggling to make any profit online, had dropped out of college and was getting deep into debt. He was trying all the techniques the gurus tell you and wasn’t getting anywhere fast. All of that went in the bin and he started using his own techniques and started making more and more money using simple blogs. In early 2006 he shared this with the world and had a great ebook called blogging to the bank. Tons of people got rich from using these techniques (including me). He then spoke at Online Marketing Legend Yanik Silver’s underground Seminar where he revealed even more of his underground strategies. Then July 2007 he released Blogging to the Bank 2.0 which showed users his new methods to creating online wealth using blogs. In total both versions have been read by over 50,000 people across the world.

But as I said earlier, the techniques used in these ebooks are now showing there age. Some of them are not even working in the slightest! This is where blogging to the bank 3.0 comes into play.

It’s full of great new techniques that work online right now! Everything’s explained in plain English with all the fluff cut out. I got hold of an advanced copy of the book for a much higher price than what it actually sells for and it has been worth every single cent! I got it in the afternoon and by the evening I was creating new profitable blogs. Within a couple of hours of them being active I had made a nice little profit.

Blogging To The Bank 3.0 teaches you Robs new step by step blueprint to creating highly profitable long term niche blogs using the newest optimization techniques. There’s even a section on advanced Search Engine Optimization. Most people think SEO is difficult but Rob explains this nice and simply so even the blogging newbie will understand it.

Blogging To The Bank 3.0 is a breath of fresh air and I highly recommend it to anyone wanting to make easy money online.

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